Configure console visual identity and manage an official brand account used for verified announcements and engagement.
Console Logo
Upload organization logo
Brand Account
Create verified presence
Identity Quality
Ensure consistency & trust
Usage Policy
Define allowed actions
Audit
Review ownership & access
Optimize
Refine naming & visuals
Console Logo
1
Navigate
Settings → Brand settings.
2
Upload
Select image (PNG/JPG, ≤10MB, ~500×200px recommended).
3
Preview
Verify scaling & background contrast.
4
Reset (Optional)
Use Reset to Default if reverting.
Use a horizontally oriented logo with transparent background when possible.
Brand Account
A special account with verification badge for official posts & comments.Create Brand Account
1
Open
Settings → Brand settings → Brand account section.
2
Create
Click “Create new account”.
3
Configure
Upload logo (avatar) + enter display name (≤100 chars).
4
Confirm
Click Create account.
Requirements
Field | Purpose | Tips |
---|---|---|
Logo | Avatar identification | Use primary mark; test dark/light modes |
Brand Name | Display name across posts/comments | Align with public trademark; avoid internal acronyms |
Usage
Announcements
Broadcast official updates
Engagement
Reply in threads with badge
Support Escalation
Clarify resolutions publicly
Campaigns
Run themed initiatives
Best Practices
Consistency
Consistency
Single canonical brand account; no duplicates.
Tone
Tone
Professional, clear, conflict‑neutral responses.
Access Control
Access Control
Limit credential holders; rotate on role changes.
Separation
Separation
Do not mix personal opinions; keep to official stance.
Brand Changes
Brand Changes
Announce ahead of logo/name alterations.
Metrics
Metric | Description | Action Trigger |
---|---|---|
Brand Post Share (%) | Brand posts / total posts | Low reach → schedule consistent cadence |
Response SLA (mins) | Time to first brand reply (support threads) | Rising → review staffing/access |
Engagement Rate | Reactions + comments per brand post | Decline → adjust content strategy |
Misuse Incidents | Unauthorized posts | Any >0 → tighten access |
Troubleshooting
Issue | Likely Cause | Resolution |
---|---|---|
Logo blurry | Low resolution asset | Upload higher-res within recommended ratio |
Missing badge | Account not created as brand type | Recreate or contact support |
Duplicate brand voice | Multiple unofficial accounts | Consolidate & communicate official handle |
Unauthorized post | Credential sharing | Rotate credentials; implement SSO if possible |
Quick Reference
Logo
PNG/JPG ≤10MB ~500×200px
Name
≤100 chars
Badge
Indicates authenticity
Access
Restrict maintainers