> ## Documentation Index
> Fetch the complete documentation index at: https://learn.social.plus/llms.txt
> Use this file to discover all available pages before exploring further.

# Branding

> Manage console logo and create a verified brand account for official communications.

<Info>
  Configure console visual identity and manage an official brand account used for verified announcements and engagement.
</Info>

<CardGroup cols={3}>
  <Card title="Console Logo" icon="image">Upload organization logo</Card>
  <Card title="Brand Account" icon="badge-check">Create verified presence</Card>
  <Card title="Identity Quality" icon="shield">Ensure consistency & trust</Card>
  <Card title="Usage Policy" icon="book">Define allowed actions</Card>
  <Card title="Audit" icon="clock">Review ownership & access</Card>
  <Card title="Optimize" icon="sliders">Refine naming & visuals</Card>
</CardGroup>

## Console Logo

<Steps>
  <Step title="Navigate">Settings → Brand settings.</Step>
  <Step title="Upload">Select image (PNG/JPG, ≤10MB, \~500×200px recommended).</Step>
  <Step title="Preview">Verify scaling & background contrast.</Step>
  <Step title="Reset (Optional)">Use Reset to Default if reverting.</Step>
</Steps>

<Info>Use a horizontally oriented logo with transparent background when possible.</Info>

## Brand Account

A special account with verification badge for official posts & comments.

### Create Brand Account

<Steps>
  <Step title="Open">Settings → Brand settings → Brand account section.</Step>
  <Step title="Create">Click “Create new account”.</Step>
  <Step title="Configure">Upload logo (avatar) + enter display name (≤100 chars).</Step>
  <Step title="Confirm">Click Create account.</Step>
</Steps>

### Requirements

| Field      | Purpose                            | Tips                                                 |
| ---------- | ---------------------------------- | ---------------------------------------------------- |
| Logo       | Avatar identification              | Use primary mark; test dark/light modes              |
| Brand Name | Display name across posts/comments | Align with public trademark; avoid internal acronyms |

### Usage

<CardGroup cols={2}>
  <Card title="Announcements" icon="megaphone">Broadcast official updates</Card>
  <Card title="Engagement" icon="message-square">Reply in threads with badge</Card>
  <Card title="Support Escalation" icon="life-buoy">Clarify resolutions publicly</Card>
  <Card title="Campaigns" icon="star">Run themed initiatives</Card>
</CardGroup>

### Best Practices

<AccordionGroup>
  <Accordion title="Consistency">Single canonical brand account; no duplicates.</Accordion>
  <Accordion title="Tone">Professional, clear, conflict‑neutral responses.</Accordion>
  <Accordion title="Access Control">Limit credential holders; rotate on role changes.</Accordion>
  <Accordion title="Separation">Do not mix personal opinions; keep to official stance.</Accordion>
  <Accordion title="Brand Changes">Announce ahead of logo/name alterations.</Accordion>
</AccordionGroup>

## Metrics

| Metric               | Description                                 | Action Trigger                          |
| -------------------- | ------------------------------------------- | --------------------------------------- |
| Brand Post Share (%) | Brand posts / total posts                   | Low reach → schedule consistent cadence |
| Response SLA (mins)  | Time to first brand reply (support threads) | Rising → review staffing/access         |
| Engagement Rate      | Reactions + comments per brand post         | Decline → adjust content strategy       |
| Misuse Incidents     | Unauthorized posts                          | Any >0 → tighten access                 |

## Troubleshooting

| Issue                 | Likely Cause                      | Resolution                                    |
| --------------------- | --------------------------------- | --------------------------------------------- |
| Logo blurry           | Low resolution asset              | Upload higher-res within recommended ratio    |
| Missing badge         | Account not created as brand type | Recreate or contact support                   |
| Duplicate brand voice | Multiple unofficial accounts      | Consolidate & communicate official handle     |
| Unauthorized post     | Credential sharing                | Rotate credentials; implement SSO if possible |

## Quick Reference

<CardGroup cols={2}>
  <Card title="Logo" icon="image">PNG/JPG ≤10MB \~500×200px</Card>
  <Card title="Name" icon="font">≤100 chars</Card>
  <Card title="Badge" icon="badge-check">Indicates authenticity</Card>
  <Card title="Access" icon="lock">Restrict maintainers</Card>
</CardGroup>

## Related

<CardGroup cols={2}>
  <Card title="Admin Access" icon="users" href="/analytics-and-moderation/console/management/admin-access-control">Role governance</Card>
  <Card title="Security" icon="lock" href="./security">Secure Mode & tokens</Card>
</CardGroup>